Contagious Creativity

I had a great client meeting yesterday.

We were meeting to talk about a new web site and brochure for the client. I've been working with these folks for a little less than a year, and I'm still learning about their industry. I knew we were going to be talking about ways to communicate the uniqueness of what they do, but I didn't know how we were going to do that. 

Turns out it wasn't "we" figuring out how to do that, as they had already developed a sketch of their vision, and I had to hang on for the ride. It was so energizing to listen to them sharing ideas about how to explain visually what their system of product and services does. Their faces lit up with comments like, "Oooo, and then how about if the user does this, then we show this happening?" and then, "Right, and then this module can do this." In their sharing and brainstorming, I caught their creative energy and learned more about their business in that 15-minute high energy moment than I have in the previous year or so of working with them.

Their passion and energy translated into creativity, and that translated into a new sense of excitement for me about this project. I'm really looking forward to see what we come up with together. I'll keep you posted…

How can you be creatively contagious? Do you have people you go to when you need to catch their creativity?